A. E. Kunderd quality iris for permanent beauty : season of 1929.

Historic, Archive Document

Do not assume content reflects current
scientific knowledge, policies, or practices.

Another
nderd Triumph!

IRIS

T he Rainbow of the Garden

A Fit Companion of the Famous
Kunderd Gladioli

m

A. E.KUNDERD

QUALITY^ I KI S
for Permanent Beauty

Goshen, Indiana

Season of 1929.

To the Lover of Flowers:

When I introduced my Iris last year to that vast army scattered through¬
out the United States, to whom the name of Kunderd has become familiar
from many years’ familiarity with my originations of Gladioli, the response
was so overwhelming that it taxed all my resources to fill the orders. I had
hoped, but scarcely dared to expect, that so many folks were interested in
the Iris.

And still there is small wonder at that, for the Iris fills an exclusive niche
in the garden program and is so colorful and beautiful that it immediately
wins our affections.

And this without detracting one whit from our appreciation of the Gladi¬
olus, to the perfection of which I have devoted the best years of my life,
because it comes at an earlier season when flowers are scarce and greatly
appreciated.

The Iris is among the first of the lasting flowers to bloom, beginning
about the middle of April here in the north, and lasting ’till late ’way into
June, before the Gladiolus season starts.

It is extremely easy to cultivate, requiring but little attention after once
planted, and blooms faithfully year after year, multiplying each season.
For that reason I say, “plant Iris for permanent beauty.”

And to make it possible for you to secure a good start this spring, I am
making an even more attractive offer this year than I was able to last year,
for I have a larger and finer stock, having recently bought the famous Bonne-

witz collection of over 1,000 varieties — one of the finest collections in exist¬
ence, and from which I intend to fill these collections. The Bonnewitz collec¬
tion contains the finest productions from the great Iris originators of
America, England, Germany, France and other European countries. No one

unfamiliar with these wonderful “new crea¬
tions” can have any conception of their magnifi¬
cent beauty and variety, and I have decided to
take this method of helping to popularize this
wonderful flower and sharing my great purchase
with my friends.

These special, limited offers, I make each
spring, are for the purpose of quickly introduc¬
ing various flowers to large numbers of new
friends. They invariably represent extraordi¬
nary values and my Iris offer this year is no
exception. Read about it and the beauties of
the Iris on the following pages.

And then let me hear from you.

Your Flower Friend,

The present-day Iris, as I am offering it
to yon here, is a far cry from the "blue
flag” and the commoner kinds of our
childhood. You will be astonished and de¬
lighted at the improvement, for these Iris
are a veritable riot of color rivaling the
rainbow in brilliancy. Even pansies cannot
excel them.

„ \3ntestt^

Guarantee
e Got “uct'rv
tV»s ’”cCOt4“nC/

'"'LV'1,”1.'

21 Supevb Varieties tfKunderdlris

00 value $
~~ for only

bove are only five out
Tof the hundreds of varie-
I ties from which selections
will be made. There will
be no two alike in your
collection of 21 different
kinds, one of which will
be a super-fine variety
with name and label.

H’

If you haven't seen a bed of
modern Iris you can have but a
faint conception of the great
variety and range of color possi¬
ble to have in even a limited
planting.

The Iris has been called " the
poor man's orchid ", and truly it
is, with its exquisitely delicate
tints and shades — bronzes, yel¬
lows, lavender, soft blues and
violets, delicate pinks, rich, deep
purples, bright, velvety crimsons,
creamy whites — in an almost
endless variation and combina¬
tion of colors.

They can be planted as bord¬
ers, beds, or as individual groups,
and among all kinds of landscape
plantings.

The roots, or rhizomes, mul¬
tiply each season and by sepa¬
rating and transplanting, a col¬
lection such ar I am offering on
this page will in a couple of
years increase itself many fold.

No Two Alike

Including one variety under,
label valued at $1®P or move \

Order one or I
more of these
collections for
yourself.

ERE is what my offer means: From a stock of over 1,000
varieties of Iris, I make selections of 21 different kinds to
a collection and include in each collection one labeled
variety with a catalog value of at least $1.00, MAKING THE
OTHER 20 KINDS COST YOU ONLY $1.00. Think of it, only 5c
each, and prepaid to you.

If I were to label these rhizomes individually and charge you
regular catalog prices, I would have to ask you $8.00 for any
one of the collections I am offering for only $2.00. Collections
will vary considerably, because they are made up from so many
varieties, so if you order more than one collection you will secure
just that much greater variety.

And as a happy suggestion, I am also adding additional
blanks this year that you can present a collection or two to a
friend, and give a neighbor the opportunity of enjoying these
grand Iris also. True flower lovers not only want to enjoy Na¬
ture’s bounty themselves, but wish to give the same privilege and
joy to others also.

Please use the order blanks printed at the right — they will help
me to fill your orders more accurately and promptly. As many
thousands of orders will come in for this great collection, please
order early as possible, but should your order arrive too late, I
will, of course, refund your money immediately.

The same rigid guarantee goes with this great Iris offer as with
my Gladiolus offers — you must be entirely satisfied at the time the
Iris bloom or I will send you free of charge, postpaid, another col¬
lection of equal size and value. You are the only judge.

Now, then, let me hear from all of my friends this year. I am
ready with a much larger stock of Iris than I had last year
through the purchase of the wonderful Bonnewitz collection, un¬
expectedly; but even so, I must caution you to get your orders in
early; for even with my increased stock, I expect to be ’way over¬
sold. Your enthusiastic response last year was beyond all my
expectations and I feel sure this great opportunity will be even
more greatly appreciated.

Planting Suggestions and Directions Will Be Included
With Each Shipment .

A. E. KUNDERD

Quality Iris

Goshen - Indiana

Or, send a gift
collection to a
flouter-loving
friend.

Or, hand this
order blank to
your neighbor.

Or,

you can order
as many collec¬
tions as you
wish on either
plan.

A. E. Kunderd, Goshen, Indiana.

I am enclosing $ _ Please send me _

collections of modern Iris which are to be put up in
mixture, one each of 20 named varieties, not labeled,
and one labeled variety which is to have a catalog
value of $1.00 or more.

• You are to send them prepaid and guarantee safe arrival, and I am
to be perfectly satisfied at blooming time; otherwise I am to receive
another collection of equal value absolutely free.

Name _

Street or R. F. D._
Town and State _

A. E. Kunderd, Goshen, Indiana.

For the enclosed $ _ , please send -

collections of modern Iris which are to be put up in
mixture, one each of 20 named varieties, not labeled,
and one labeled variety which is to have a catalog
value of $1.00 or more.

You are to send the above prepaid and guarantee
safe arrival to

Street or R. F. D _

Town and State _

I understand you guarantee the above Iris to be satisfactory at
blooming time; otherwise you will replace with a collection of equal
value, absolutely free.

Name _

(Name and address of person sending the order.)

A. E. Kunderd, Goshen, Indiana.

I am enclosing $ - Please send me -

collections of modern Iris which are to be put up in
mixture, one each of 20 named varieties, not labeled,
and one labeled variety which is to have a catalog
value of $1.00 or more.

You are to send them prepaid and guarantee safe
arrival, and I am to be perfectly satisfied at blooming
time; otherwise I am to receive another collection of
equal value absolutely free.

Name -

Street or R. F. D.
Town and State-

My neighbor _ told me about this

(Name of neighbor) splendid offer.

You are assured of shipment in your turn as early as possible in late June or July.
Prompt acknowledgment will be made of all orders.

^The Colorful Iris Wins .
Friends Everywhere !

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rooted and sent forth 1 M°ther earth,
be caressed by the m e3VeS 3nd buds to
to burst into magic dews- then

W|thout fault or flfw , °°mS’ Patterned
cent hues as entrant mynad °r ir’des-
of sunset. Is it not g as ‘he afterglow
to this wonder 0f nat 3 fittlng tribute
^ christened Th ^ ^t it

Flower”. Rainbow’s Fairy

and bestJknow^amateu0rngrof ^ largest

glowers of Iris.

A normal increase from 21 Iris rhizomes should equal this planting in three to four years .

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V-y forJkrmancntMeautifr

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BUKX.-KIVK1 >

★ JU.N 1 7 1929 *

H, 8, Dapattfrc-at of Aerkniltsrs,

LITHOGRAPHED IN U. S. A., BY L. P.

IARDY CO., SOUTH BEND, 1ND.